CLIENT Benchmade
AGENCY Tomorrow Agency
ROLE Web Design Concept, Design Lead
TOOL Figma
DATE AUG 2022
Benchmade, headquartered in Oregon, is a prominent American knife manufacturer. The client's goal was to move away from their existing online brand image and completely revamp their web store using Shopify 2.0.
Drawing inspiration from Benchmade's rich photography, I devised a cinematic and immersive digital encounter, enhancing the brand's appeal. Please note that the presented work represents conceptual exploration and the ongoing redesign was built upon the concept presented below.
AGENCY Tomorrow Agency
ROLE Web Design Concept, Design Lead
TOOL Figma
DATE AUG 2022
Benchmade, headquartered in Oregon, is a prominent American knife manufacturer. The client's goal was to move away from their existing online brand image and completely revamp their web store using Shopify 2.0.
Drawing inspiration from Benchmade's rich photography, I devised a cinematic and immersive digital encounter, enhancing the brand's appeal. Please note that the presented work represents conceptual exploration and the ongoing redesign was built upon the concept presented below.
Photo Credits: Benchmade